1-206-650-5795
bookings@evergreenescapes.com

Portland or Seattle Tourism Job: Travel Content Marketing – Now Hiring

Open Position: Travel Content Marketing

Our small team of passionate travel professionals is looking for a well-rounded, data-driven inbound marketer to support diverse travel marketing projects. Coordinate video and photo asset development, social media accounts, blogging, email marketing (Salesforce Pardot CM), and search engine optimization/analytics strategies. Our primary products are small-group single-day and multi-day guided tours from Portland, OR and Seattle, WA.

The Content Marketer may be required to perform duties outside of this job description to assist travelers, teammates, or to achieve strategic company aims.  Our Content Marketer will be responsible for the following duties, including but not limited to:

POSITION SPECIFICS

• Lead projects to script, record and photograph, post-produce, and share video and photo assets depicting our brand and experiences in order to maintain a relationship with and empower our audience.

• Build and manage the company’s social media profiles and presence, including Facebook, Twitter, and Instagram.

• Use Salesforce Pardot to optimize our marketing automation and lead nurturing processes through email, content, and social channels.

• Write articles on a wide range of travel topics for our blog.

• Manage and improve organic search engine performance and goal-setting based on clickthrough rates, traffic, and conversions.

• Conduct analytical projects to improve website, sales, video, and blog strategies.

• Grow our audience and email lists organically; create and utilize data segmented by behavior in social and email marketing

• Maintain company’s online reputation, respond to reviews on TripAdvisor, Google, Yelp, GetYourGuide, etc.

• Participate in industry networking opportunities. Seek, build, and maintain strategic relationships within the local travel industry.

• During peak season months, all staff become slightly more sales- and support-oriented. Assist customers by phone and email with an emphasis on selling tours.

QUALIFICATIONS

• BA/BS degree or equivalent marketing work experience.

• Excellent communicator and creative thinker, with an ability to use data to inform decisions.

• Excellent organizational skills to work independently and manage projects with many moving parts.

• Strong writing and editing skills, as well as the ability to adopt the style, tone, and voice of our business’ various channels.

• Experience with email marketing, lead nurturing, marketing automation, and web analytics.

• Active and well-rounded personal presence in social media, with a command of each network and their best practices.

• PNW region-specific knowledge of geography, culture, natural & human history, and ecology.
   

PREFERRED EXPERIENCES

• Photography & videography; photo & video editing; YouTube

• Blogging, writing, editing

• Email marketing

• Search engine optimization; analytics

• WordPress

• Graphic design

• Inbound sales experience

• Microsoft Office Suite

DETAILS & COMPENSATION

•  20 hour/week, 30 hour/week, or full-time position is possible.

•  $20,000 to $45,000 annual salary; depends on on weekly hours (20 to 40) and experience.

•  Opportunities for networking, & professional development in the industries of: marketing, adventure travel, outdoor/environmental education, travel/leisure, wine, and meetings/event management.

• Friends-and-family discounts on tours.

Please send us an email detailing your background & interest, a CV or resume, and 3 professional references to the link below.

Send us your Application!
INCLUSIVITY STATEMENT:

‘Pivotal to the
Evergreen Escapes mission is the need to embrace and value

the diversity of its team members, partners, and guests. Acknowledging the uniqueness of each individual, we seek to cultivate an environment that encourages freedom of expression. We firmly believe that every individual has the right to feel safe to express ideas that differ from those held by other members of the community. However, all persons who aspire to be part of our community must accept the responsibility to demonstrate civility and respect for the dignity of others. Recognizing that the proper balance between freedom of expression and respect for others is not always apparent or easy to achieve, we must continually engage ourselves and each other in an atmosphere of mutual concern, good will and respect. Therefore, expressions or actions that disparage an individual’s or group’s ethnicity, gender, religion, sexual orientation, marital status, age or disability are contrary to the mission of Evergreen Escapes.’